The day-to-day operations of every business rely on a healthy amount of working capital. Businesses calculate working capital by subtracting current liabilities from their current assets and this working capital is used to pay for expenses and debts. Working capital affords the business a certain amount of protection when trying to pay short-term creditors and is necessary to help the business grow. If the business’s current liabilities are more than its current assets, the business has negative working capital and extra revenue is used for expenses instead of contributing to improve the working capital. However, if the business runs its operations efficiently and manages expenses well, increasing revenue will translate into more working capital.
ATM Improves Working Capital
The SurePayroll survey found that in 2013, 60% of small businesses experienced an increase in revenue. Businesses often increase revenue by adding new products or services, or by seeking out new customers. Installing an ATM at your business reaches new customers and offers existing customers a new service that adds revenue to your business. An ATM gives your business a competitive edge by drawing new potential customers into your business establishment. According to the 2011 American Express survey on customer service, three out of five people would try out a new brand or business for a better service experience. Besides potentially expanding your customer base, an ATM adds value to your business for your existing customers. Current customers provide the bulk of a business’s sales; a business is 60% to 70% more likely to sell to an existing customer and improving the experience for these loyal customers pays off. An ATM allows customers more flexibility in paying for goods and services at your business, which can translate into a better experience for your customers.
America’s ATM provides small and medium-sized businesses with financial service kiosks, marketing products, and cutting-edge ATMs. The management team at America’s ATM has real-world business experience and a thorough understanding of the needs of small businesses. America’s ATM works with businesses to choose an ATM program that suits their particular business. Businesses can choose from the Free ATM Placement Program, the Free ATM Partner Program, or the ATM Processing Program. Through the Free ATM Placement Program and the Free ATM Partner Program, businesses receive a free ATM. Contact America’s ATM at 877-475-1104 to speak with a customer service representative, or, visit the website to learn more about the ATM programs and America’s ATM, http://americanatm.com/.